It is called intellectual property. You buy the item but the company owns the property rights. ie the copywrite. You can do anything you want with the item as long as you do not infrings on the rights bestowed on the person/company that owns that copywrite.

Keith, Davie,

Once you buy something it becomes yours. I beleive you should be able to do as you please with it. Lets say he wanted to use it in a movie and blow it up, would that be acceptable? Maybe they should inquire what the vehicle is being purchased for and selectively choose who they sell too.

Ben, Warren, Michigan

Well we now know where Microsoft gets it's idea's from.

Steve, Derby, England

I think it's not only excellent that companies should be able to tell us what to do with the stuff we buy from them, but that so many of us should be ready to defend them when they do.

It makes me wonder how our country got into such a mess in the first place.

Gavin, Lowestoft, UK

What an idiot, just look at it!
If you want a limo buy a Maybach, Roller etc, will do a better job and probably cost less than his "mods"
A 360 is a lightweight sports car with sports (hard) suspension and a high revving V8, with limited torque at low revs. This does not sound like the best mix for a limo. Ferrari are right to act, it is not what the brand image stands for and may detract potential purchasers of the product.

Sam, London, UK

Ferrari put the badges on the car during manufacturing. After it has been sold, they cannot tell a customer to take them off because they made "unauthorised" modifications to it. If you change the wheels on a Ferrari, say, could they do the same thing? What about the windshield? Or adding a chav-like spoiler or exhausts? The answer is no, plain and simple.

Ferrari would lose its case in court.

Nicholas, London, UK

when you buy a Ferrari you sign a contract to say you won't do something like this, he will remove the badges believe me.

Gary, London,

It is illegal to sell a ferrari replica in Italy, they have the law firmly on their side there, they are more powerful than god! They may now be trying to exercise this in other countries (with a varying amount of success probably). I personally think they should get their head out of their bottoms and accept that they are not as ahead of the game as they used to be - not that I don't love ferraris because I do!!

Rak, London,

What about the many tens (hundreds?) of vehicles found on the pages of Autotrader which are openly advertised as Ferrari replicas?

There is many a Toyota MR2 out there with a Ferrari 355 bodykit and prancing horse badges.

Is Ferrari going to go after each and every one of them?

Fred, Bristol,

to nick, cos the Londeners wouldnt be entrepreneurial enough to come up with the idea in the first place!

Go for it Dan! Kick the arrogant Italian companys rear in court. Its your property, and as far Im concerned, you can do what you like with it, Ferrari have already made their money, or do they want royalties? People might argue about prestige, brand recognition etc, but echoing what has been mentioned before, I alter my clothes too, so do I have to answer to the company from whom Ive bought the item of clothing?

Bilal Bham, Lancs expat in Frankfurt, Germany

Ferrari wants to protect its trademark. A company, be it Ferarri or Marks & Spencers, who doesn't want to be confronted with someone else infringing on its trademark (for example sticking Ferrari badges on a Rover 200 and selling it as a "Baby Ferarri" ) has to prove in a court of law that they did everything to protect their trademark.

In other words: if Ferrari let people use their trademark without their permission they wil lose the right to be the only one to carry that trademark.

Ferrari probably doesn't really care about the streched Ferrari as such other than it sets a precedent for everyone else to badge their product a Ferrari.

M. Dekker, Eindhoven, The Netherlands

Madchesters making a come back by the looks of it, what a loon cutting up a ferrari, don't think the users of stretch limos could care less what it is, aren't they normally school kids on an end of term dance and snog fest waved off by their parents?

If this object is to make money on the ferrari name how come ferrari aren't jumping on the red letter days for ferraris..... seems they are spitting their dummy at a pretty good looking limo.

Wouldn't fancy taking a corner at speed though!

Mark, Manchester, UK

Good on ya Ferrari.
If people were to see this monstrocity broken in half at the side of the road with Ferrari badges all over it, it doesnt look good for them.
Secondly, Its not a Ferrari, they dont make a stretched car, so any badge saying it is one is leading any potential user/buyer up the garden path.
If matey wants a stretched supercar, let him spend the millions in development and build one himself.
Its just typical of todays society where people cant be bothered to do something themselves, so they nick someone elses hard work.

Pete, St Albans, England

Mmm . . I take a Ferrari and make it longer - it's a stretched Ferrari. Plain and simple.

Ferrari, put your toys back in the pram and grow up.

Eddie, Kings Langley,

Ferrari have always taken action and never allowed the badges etc to be used on anything that is not built by them. rom changing there design .
As to will they stop us from doing this in the future? No the government is doing this with type approval you will not be allowed to modify a vehicle in any way. This will include putting spot lights on a car or any non approved and tested by the State let alone cut and shut Sorry stretch.

a, portsmouth,

As all the Ferrari logo and branding are located on the front and back of the car (made by Ferrari) and as only the middle is not "genuine" Ferrari, then I don't see how they can claim an infringement.

After all, if I cut down my Levis jeans, are Levis allowed to force me to remove their branding? No.

Ferrari need to re-think this as it's making them look stupid.

Lance, Crawley, UK

He's using their brand name to make money, and is also disparaging their brand which they have positioned in a certain way. You can't just brand something Ferrari because you want to, and this bears no relation to a top-flight sports car.

Jon, Auckland, NZ

Ferrari I believe has no Legal recourse to require an owner to remove emblems from a vahicle which was stretched without their aproval paticularly when they do not own it and have no Interest in it other than the Name brand Recognition.

Many Vehicles have been stretched for the Limousine industry and I own more than a few such stretch Limousines.

While I appreciate that they are trying to protect their trademark Car and perceived value of the name once it is sold they have NO SAY in what happens to it from their!

What's Next? Do we start signing contracts that we will not Modify our cars in anyway we see fit from Manufactures?

I think Ferrari is Barking upn the wrong tree on this and would loose a court battle if it went to court.

They got their money what do they car of someone tries to Modify it and make more Money with it?

I personally think it was a stupid idea but I support Mr Cawleys right to do what ever with his Vehicle he clearly owns and Ferrari needs to get

Cliff Robinson, Portland, Oregon

I own more than a few stretch Limousines and While I would never butcher a Ferrari in such a manner for the noviltys sake I support his right to do as he pleases to his private vehicles.

Will we be forced to sign contracts to never modify our own vehicles?

This is absurd and wrong and I hope he fights it in court.

It may be a waste of a great car to stretch it in such a way but it is his right to do so he owns it and thats that

Cliff Robinson, Portland, Oregon

Real Question is:
Would Ferrari rather have the 360 to still be called a Ferrari? or to have the man claim that he made+designed it? Ferrari's gonna need to choose a side

Kengo, Vancouver , Canada

Go Danny Go. Fiat never grave Clarkeson Grief. Ferrari should be pleased you chose the 360.
from the Ferrari 360 fans at lancashire limos

Russ Jones, Blackpool, Lancashire

If it is not a Ferrari it is a Ferrariish.
The prancing horses are obviously prancing unicorns.
And the 360 Modena is 360 Modernised.
What an marvelous upgrade!

Ian, Solihull, UK

It's still a ferrari, what next get sued for changing the wheels?

Eddie, London, UK

Gets my vote for having the guts to cut his Ferrari in half in the first place!

david, twickenham, England

this could only happen in manchester......

nick, london,